Press Releases are the staple diet of any PR & Marketing campaign, and form the first step of our content creation strategy.
Traditional uses for press releases have evolved into more dynamic uses that any company not matter the size or industry can benefit from. But to truly benefit you need to have a team that understands the old and the new equally. Many traditional PR executives write superb content, but may lack the understanding of how to get the best results through the latest online marketing trends. Likewise, the best SEO companies have moved into using press releases to enhance their services, however, they are often written for the benefit of the search engines, not for the human beings that may read them.
The INTUITION team comprises of expert content writers who work on Perspective Magazine, the vacation ownership industry’s leading independent trade publication, plus impressive online marketers, so both areas of expertise are covered and perfectly compliment each other to provide excellent results.
SUPERIOR DISTRIBUTION & EXCLUSIVE REACH
Through our press releases we will build layer upon layer of online credibility around your brand by informing potential customers about your company history, ethics and any charitable or community activities. Then we’ll describe your core products and services, explaining in simple but engaging terms, the key benefits of doing business with your company in a non-advertisement based strategy.
PRWeb is the world’s leading newswire service, and each press release in your package will be syndicated via their Advanced Distribution service. This distribution level includes: Interactive text links and custom URL(s), Embedded (and search optimized) images within your release, Personalized RSS feed within your release so your readers can subscribe to news about you. Each release is distributed to all Major search engines – Google, Yahoo!, Bing, etc, Major online news sites and more than 250,000 PRWeb news subscribers and 30,000+ journalists and bloggers.
Exclusive INTUITION Syndication
Primarily benefitting companies operating in the timeshare / vacation ownership industry, INTUITION clients benefit from premium exposure on high traffic sites such as PerspectiveMagazine.com (B2B) or OwnersPerspective.com (B2C) and exclusive exposure on any relevant website from more than 50 other industry specific websites owned by INTUITION. Furthermore, press releases are then promoted on all of the social media accounts owned and operated by Perspective Group and INTUITION, several of which have in excess of 10,000 followers each. Your timeshare specific trade press releases will also feature in print in Perspective Magazine.
In addition to the above, INTUITION has annual contracts with several other distribution channels and also manually submits your releases to a further 30+ free distribution sites for even more global and local exposure.
Combined, the INTUITION service provides the most comprehensive press release syndication service available within the vacation ownership industry. But Press Release syndication signals just the start, see our other sections for what else we do after the initial press releases are issued.
Social Media Monitoring | Custom Analytics Dashboards | Brand Reputation Management | Competitive Analysis | PR Syndication | Unique Content Creation | Online Marketing & SEO Enhancement | Social Media Marketing | Print & Digital Advertising | Third Party Alliances