Brand Tango’s Unlimited Vacation Club Brochure Wins Again

Sappi Fine Paper Awards Printer Franklin Dodd Communications Gold in 16th Annual North American Printers of the Year Awards for 2012-13

Orlando, Florida – June 18, 2013 – (INTUITION by Perspective Group) – The results are in, and Brand Tango, a Deerfield, Fla-based marketing, technology and design firm, is proud to announce that the welcome kit designed and created for Newton Square, Pa.-based AMResorts’ Unlimited Vacation Club has been recognized once again. Sappi Fine Paper North America named it the Gold winner for brochures in the 16th North American Printers of the Year Awards for 2012-2013. The kit, printed by Franklin Dodd Communications, a Nationwide Argosy Solutions Company, of Miami, Fla., was chosen as one of the 10 winners from approximately 1800 entries, including work for nationally known brands such as Marc Jacob and Audi.

During the presentation, the judges were effusive in their praise for the Unlimited Vacation Club piece. “The winner of the brochures this year was over the top,” said Dr. Malcolm Kief, a judge and a professor in the Graphic Communication Department at California Polytechnic State University. “It had everything. There’s this beautiful black, fabric-covered case, and on the inside is a wonderful black-and-white half-tone printed on metallic paper. Then you pull out the actual book, … it had die-cutting and embossing. It had all kinds of amazing components. The inside was really a very simple design but the photographs were reproduced just flawlessly with lots of contrast, lots of vibrant color, and lots of white space so the white paper really added a nice dimension to the book. It was terrific.” The award presentation can be seen at http://www.na.sappi.com/global-programs/printers-of-the-year/current-year-s-winners/gold.

Other judges were Lauren Elliot, principal of Wicked Good Print Production; Ken Lantz, an independent print and process consultant based in New York; and James K. Tenorio, a professor in the Graphic Communications Management Program at University of Wisconsin-Stout Wisconsin’s Polytechnic University.

“Every facet of the brochure demonstrates the Brand Tango team’s design expertise,” said Lilli Rivera, a sales executive at Franklin Dodd who handles the Brand Tango account. “There’s a tremendous amount of technical specificity from paper selection to embossing, but it all comes together to create a cohesive brand statement. We are pleased to have been able to bring their vision to reality.”

“This was such a pleasant surprise. The design team at Brand Tango has been highly focused on creating immersive brand experiences on tablets and mobile devices so it was nice to see that our print work is still garnering attention and being recognized by industry peers.” said James Kluetz, Brand Tango’s creative director and the kit’s designer.

“We felt sure this piece was going to be a winner for Unlimited Vacation Club, and their strong sales show we were right,” says Joe Russoniello, Brand Tango president. “The industry recognition we have received has also been gratifying.”

Previously, the Unlimited Vacation Club by AMResorts Welcome brochure was recognized at the local and regional level with Gold ADDY awards and it went on to compete for a national ADDY award. With more than 50,000 entries annually, the ADDY Awards are the world’s largest advertising competition. The brochure was also a finalist in the American Resort Development Association’s ARDY awards.

Brand Tango is a comprehensive marketing, design, and technology company with clients in hospitality, real estate, recreation, employment, health care, consumer products and services, and financial services. Relying on their decades of combined expertise, its principals and staff help clients find solutions that deliver measurable results. Follow them on Twitter @brandtango or on Facebook at facebook.com/BrandTango. For more information and examples of their work, visit brand-tango.com or call (954) 295-7879.

Original Source: Brand Tango’s Unlimited Vacation Club Brochure Wins Again
Perspective Magazine is the largest independent trade publication for the timeshare and fractional ownership industry globally. Syndication by INTUITION, a leading brand marketing service by Perspective Group.

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Travel To Go Embraces Change As Travel Industry Evolves

Travel To Go’s Hot Weeks Boost Members Desire For Vacations

Winners Revealed For 2015 Perspective Magazine Awards

RTX Confirmed As Member Of Canadian Resort Development Association

Concierge Realty Offers Help With Timeshare Resales

NTOA Releases First Timeshare Owners Study

staySky Vacation Club Chooses INTUITION For PR & Brand Management

Tour Gala 2014 Honorees Distinguish Themselves Through Commitment And Dedication To The Community

Dial An Exchange Selects Juan Pablo Saiz For Latin America Region

Getaways Resort Management Sponsors Canadian Resort Conference

Brand Tango Dominates Local Addys

Weholi Selects INTUITION For Brand Marketing

Fermin Cruz

weholi Announces Sponsorship Of Canadian Resort Conference

RSI Vacations Confirmed As Silver Sponsor For GNEX 2016

National Timeshare Owners Association Selects INTUITION Brand Marketing Service

Vacation Club Provides Effective Marketing Strategy For Resort Developers

UVC Resorts Introduces The Lifestyle Collection

RTX Confirms Silver Sponsorship at CRC 2016

weholi Expands Timeshare Owner Options

DAE Sponsors 2014 TATOC Conference

Royal Resorts Sea Turtle Protection Program Exceeds 500,000 Releases In Mexico

The Secret is Out: Grand Pacific Resort Management No Longer “Best Kept Secret” in Timeshare Management

Classic Holidays Celebrates A Solid 35 Year History

Oombaga Wins Prestigious Ace Innovator Award At ARDA World 2013

Holiday Systems International Confirms Platinum Level Sponsorship For GNEX 2014 Timeshare Conference

Send Me On Vacation Announces Poker Tournament To Benefit Breast Cancer Survivors

American Resort Collection Secures First Management Agreements & Inventory Acquisitions

Holiday Systems International To Host High-End Opening Reception At GNEX 2016 Conference

DAE Adds New Top End Options To Resort Portfolio

DAE Confirms Gold Sponsorship For Canadian Resort Conference

Resort Management Services Sponsors GNEX 2016 Conference

Global Growth for Dial An Exchange in 2012 Exceeds Expectations

3.5 Million Reasons Why INTUITION Is A Game Changer For The Timeshare Industry

Savings Are Sky-High On DAE Rocky Mountain Getaways

National Timeshare Owners Association Widens Reach Into Canada

National Timeshare Owners Association Proudly Welcomes weholi To Trusted Affiliates

Travel To Go Supports Las Vegas Charity Fundraiser

Alliance Sales & Marketing Adds New Cloud Based iTeam Business Solution To Its Portfolio

Perspective Group To Produce Canadian Resort Conference

National Timeshare Owners Association Appoints Two To Advisory Board

DAE Asia Launches Facebook Page

Unlimited Vacation Club Properties Scoop Top RCI Honors

Resort Travel & Xchange Supports Local Community Initiatives

Karma Royal Group Opens The Reef On Gili Meno, Indonesia

Perspective Group Confirmed As TripAdvisor® Official Partner

TripAdvisor Executive To Speak At The Canadian Resort Conference

Dial An Exchange South Africa Begins 2013 With Remarkable Growth

Jim Madrid Takes Stage At Gold Coast Resort Management Conference

Vacation Education Series For Timeshare Owners, DAE Goes On The Road To Listen And Share Expertise

RTX Confirms Sponsorship Of The Canadian Resort Conference

Dial An Exchange Brings Island Fun To GNEX 2014

GA Keen Realty Advisors Markets Operating Timeshare Resort in Daytona Beach, FL

Vacation Tour And Travel Confirmed As Exhibitor At GNEX 2016

Timeshare Ownership Awareness Sessions Improving Value for Holiday-Makers

Merlin Software One of the First to Launch RCI Property Management System Interface

RTX Treats Members To Family-Favorite Vacations

Ahmed Adel

DAE Excites More Partners In Egypt

Perspective Group’s INTUITION Brand Marketing Service Reaches First Milestone

Concierge Realty Makes Finding Ski And Oceanfront Villas A Breeze

Breathless® Punta Cana Rocks The Party With Planet’s Sexiest DJs

RTX Announces Full Calendar of Fall Conferences

Timeshare Owner Education Goes Next-Gen

RSG’s Deedback Solutions Provides Resorts With Much Need Compliance Solution

staySky® Vacation Clubs Recognized Among the Top 100 Companies For Working Families In Central Florida

RTX Confirmed As Sponsor For Awards Ceremony At C.A.R.E. 2016 Spring Conference

New staySky Vacation Club Reports Strong Gains

RTX to Sponsor C.A.R.E. 2016 Sponsorship Awards Ceremony

Classic Holidays Making Guests Feel Like Stars!

Classic Holidays Takes Show On The Road In New Zealand

Winners Revealed For The 2016 Perspective Magazine Awards

RTX Expands Florida Staff

RTX Nominated For Two Prestigious Industry Awards

Innovative New Online Marketplace Helps Travelers Score Dream Vacations

Expansion Underway For Dial An Exchange Europe

DAE Reaches A New Milestone With Royal Aloha Vacation Club

TradeWinds Selects INTUITION Brand Marketing Service To Promote Yacht Charters

LaTour Hotels And Resorts Enters Property Management Agreement With Las Olas Resort

DAE Members Hit High Note With Branson Vacations

UVC Resorts Win Best Hotels Awards

INTUITION To Track Online Behavior Of Timeshare Owners In New Study

2014 Perspective Magazine Award Winners Announced

DAE To Focus On U.S. Timeshare Market

Merlin Software Identifies Five Key Benefits Of Its Cloud-Based Timeshare Resort Software

Dial An Exchange Sees Impressive Growth in Rental Program in 2012

RSI’s Deedback Solutions Program Offers Assistance To Resort HOA’s

DAE Takes Out Timeshare Industry’s Top Awards

DAE Signs Deal As Preferred Exchange Partner With LPA

Mario Lopez Stars In Vacation Fun At Now Amber Puerto Vallarta

Unlimited Vacation Club Marks Record With 13 New AMResorts Deals In 2015

RTX Traveler Magazine Features Hilton Head Island, S.C.

First-Of-Its-Kind Corporate Culture Program Debuts At GNEX 2015 Conference

Royal Resorts See Success With All-Inclusive Packages

staySky Vacation Clubs Reaches Membership Milestone

Classic Holidays Continues Support For Hannah’s Chance Foundation

CRDA Announces Finalists For 2014 Cornerstone Award

Secrets Puerto Los Cabos Golf & Spa Resort Is Now Open

DAE Europe Introduces ‘Welcome Home’ Campaign

Brand Tango Reveals Updates To Tango CRM System

DAE China Raises Funds For Youth Charity

Phuket to Play Host to Thailand’s First ITU Long Distance Triathlon Series Event 9th-10th November 2013

Governor Rick Scott Celebrates Employment Growth At staySky Vacation Clubs

TradeWinds Adds EASY BOOKING Feature To Its Website For Yacht Vacation Rentals

RTX Embraces Multi-Channel Customer Engagement

Unlimited Vacation Club Celebrates Three Years Of Providing Exceptional Privileges At Extraordinary Resorts